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3D experimental works and sensory showroom wonderful presentation - Nike "natural rhythm" exhibition 2016-04-20 12:51:50
wants to create a future oriented work, and Nike designers must use prototype and deductive techniques to take into account the two opposite aspects of product concept and practicality. In the 2016 Milan design week, Nike hosted the "natural rhythm" exhibition, with the 3D experimental works, sensory display room and many other presentation ways, these design elements to the forefront and center. Here, Noah Murphy Reinhertz, head of sustainable design at Nike, explains the creative ideas behind 3D's experimental work, and Nate Jobe, director of Nike sports life design, also discusses the story of the sensory showroom collaboration project with us. natural rhythm 3D experimental works Nike design sustainable development person in charge of Noah Murphy Reinhertz in the exploration of natural rhythm, we learned from the energy cycle of athletes, athletes energy has been in the "preparation - Performance - recovery" in the continuous cycle. So, we also want to design shoes and boots in the same way, and create a closed loop from the raw state of the material to the finished product, and then from the product to the raw material. for this reason, we combine classic origami technology with generative digital tools that are designed to promote future design. We carved computer generated patterns on paper. After all the folds are finished, the shape of the shoes immediately comes into view. These creases maintain the original characteristics of the paper, but also give it a new adaptability. So when we spread the paper again, the information that it contains disappears, and we get the original material, and we can use this to create another different shoe. The whole process is in the future to build is in accordance with the special requirements of the times, for an event or special clothing and footwear creation. After adjustment, the material can also be used for the next match or competition.
The original prototype of
was completely folded by hand. As the complexity of the design becomes higher and higher, we combine the 3D printing technology with the paper roll to complete the final device. Finally, it is the spirit of cooperation with the Nike team to explore and open the boundless wanton, we can make extraordinary achievements in creativity and uniqueness. sensory showroom
